
GIN THAT DOES WHAT IT SAYS ON THE TIN
Distilled 19,000km away from London, Bluff Gin is nevertheless our expression of a classical London Dry Gin. The bottle in your hand, however, is anything but classic.
It pays homage to the glass buoys that keep the foreign fishing nets afloat across our protected Southern Seas. Bluffys, as the locals are known, would set sail and brave Hell’s Gate, an infamous strait of open sea, to lop off these buoys, letting the nets sink into the deep blue.
Bluff Gin is a classic London Dry Gin, awarded as the best in New Zealand, Australia and even London (funny that). She's juniper-forward, with a lovely hit of salinity on the palate. Enjoy.

Southland's second gold rush
The first award show we ever entered was the Australian Gin Awards. We thought it'd be a good test to see how we measure up against the rest. We won the Best in Show Trophy - since then, we haven't looked back.
From The Gin Guide Awards in London to the San Francisco World Spirits Competition, we've collected more gold medals than we currently know what to do with.

meet hannah
Our mighty copper still is named after the equally legendary Hannah Ward Barron. One of Bluff’s original entrepreneurs, hotel proprietors and publicans.

official Bluff kit
Be the best-dressed Bluffy in town with our array of merch.

Visit us
Step inside Bluff Distillery and experience the southernmost gin in the world.

“We like our oysters fresh, and our gin clean. Our spirits are designed to prepare you for whatever the next swell may bring.”
Chris Fraser, Head Distiller

Book a distillery experience
One sip of Bluff Gin and you’ll feel as if you’re there at the very bottom of the world, looking out over Foveaux Strait.
The only way to truly experience what makes Bluff Gin, Bluff Gin, is to pay us a visit. You’ll see for yourself why we call this incredible place home.
top shelf tastes of bluff
try our bluff gin Cocktails
We created these cocktails to showcase the best of Bluff and tell a story or two at the same time. Grab a seat, and we'll make it a double.




